Childhood influenza vaccination rates remain sub-optimal. Provider perceptions on strategies to achieve universal vaccination are needed. We assessed perceptions and attitudes of primary care providers across two states regarding two strategies to potentially bolster rates: Centralized-Reminder/Recall (C-R/R), such as R/R from state immunization registries; and influenza vaccination by complementary community vaccinators (CCV), such as retail pharmacies, schools and health departments.