When differential outcomes follow correct responses to each of two comparison stimuli in matching to sample, relative to the appropriate control condition, higher matching accuracy is typically found, especially when there is a delay between the sample and the comparison stimuli. In two experiments, we examined whether this differential-outcomes effect depends on using outcomes that differ in hedonic value (e.g., food vs. water). In Experiment 1, we found facilitated retention when a blue houselight followed correct responses to one comparison stimulus and a white houselight followed correct responses to the other, prior to nondifferential presentations of food. In Experiment 2, we found facilitated retention again when a blue houselight followed correct responses to one comparison stimulus and a tone followed correct responses to the other, prior to nondifferential presentations of food. The results of both experiments indicate that the differential-outcomes effect does not depend on a difference in hedonic value of the differential outcomes, and they suggest that outcome anticipations consisting of relatively arbitrary but differential stimulus representations can serve as cues for comparison choice.